Kraft Cheese

Kraft makes a shredded cheese blend that is mostly American, mixed with cheddar and something else. I found out by accidentally bringing home a package, because I didn’t read it. I’ve never had shredded American before. And mostly, it tastes exactly the way you think it would. So, be forewarned.

As you likely know Kraft is owned by Phillip Morris (now Altria to lose the cigarette stigma). What I didn’t know was how many subsidiaries there were, which makes for very tricky financial data readings. Recently Kraft sold the Altoids and LifeSavers brands to Wrigley. Also, they’ve launched the Tassimo Hot Beverage System to be competitive in the high end specialty coffee maker market. Who knew that was a booming market? Kraft started in 1909 with the Kraft brothers opening their own cheese company